Thursday, 29 November 2012

Initial ideas for my music magazine

The title for my magazine is underground because of the British heritage of  the magazine; the content focusing on British culture and British music, and underground refers to London underground. The magazine is for both genders and underground doesn't fit to either gender, it is kind of neutral. The demographics for my for the target audience are females and males around the age of 15-25, abc1/c2 . The psychographics for the target audience are music enthusiasts,trendsetters,mainstreamers, attracting middle-high class. The price will be £2.99 as it is a high quality magazine and is sold on a monthly basis. It will include interviews by all favourite british artist, gig information and discount, fashion, competitions and the latest news about all genres of british music. It will be a glossy magazine that is to show it is profressional, therefore, the more professional it looks the more the audience will trust it. Informative and fun, updating the audience and letting them have fun at the same time. The USP of this music magazine is it solely focuses on British musicians and bands, which are already famous,up and coming stars and local tatlent.

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